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Customer Events Business Features

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Business Feature / Process

Description

Customer events

  • Support for purchase, achievement, and referral events

  • Customer identification based on contact id, contact code, CIM, gift card number, OTP

Purchase Events

  • Captures the purchase basket in full, total amounts and SKUs. If SKUs do not exist in CRM.COM, then they are created.

  • Captures the organisation that submitted the event by matching to the organisation id or transaction acquire points

  • Support for multi-currency, if purchase in another currency, then purchase event converted to business currency.

  • Purchase event classification. If submitted and does not exist, then classification is created.

  • Net, total and tax amount handling. Support to input or be calculated

  • Two spend models. Payout-driven and POS driven.

  • Optional spend request. Ability to specify that the spend is successful only if enough funds to cover the purchase.

  • Validate whether the OTP spend amount is the same with the explicit spend amount on purchase customer events

Transaction processor purchase events

  • Transaction processors submitting events and routed to all businesses with the same transaction access points (terminals)

  • Transaction matching mode where the purchase is matched to one submitted by the POS

  • Transaction claim mode, where a customer claims the already submitted purchase via a self-service API

Purchase estimates

  • Estimates what if a purchase was submitted and provides the response

  • Ability to block wallet funds during purchase estimation and up until the purchase is eventually created

  • Ability to consumers to approve a purchase during estimation. Once the consumer accepts the purchase’s charges, then the same estimation id is used to create the purchase and is considered as approved by the consumer.

Achievement event

  • An event designating a customer achievement

Referral event

  • An event designating a referral by a contact for another contact. Max 2 per day allowed

Event utilities

  • Ability to void and list events

  • Ad hoc returns, where products are returned and reversed

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