Customer Events
Customer Events are financial and marketing events performed by customers and are registered within CRM.COM in order to be rewarded or additionally processed by other functions of CRM.COM. Customer events can be created manually through Web API or the UI or automatically by the system. The reward engine is evaluating reward offers against customer events to decide if they should be awarded or not, but also to decide if they should trigger any spend reward transactions
What do Customer Events manuals cover?