myLoyalty

This guide is designed to help businesses understand the myLoyalty solution and the benefits it offers to them and their clients. The business provides digital rewards/offers in the form of conditional cashback awards to their clients, clients on the other hand can manage their rewards easily and at any time via the myLoyalty mobile app.

The myLoyalty solution uses the CRM.COM Rewards software on the JCC platform and is available to any business who uses JCC terminals for its operations.

Why myLoyalty?

myLoyalty allows businesses to introduce their own reward scheme and mobile app offers at a low entry cost and enables them to engage with their clients, communicate with them and offer them personalized rewards. CRM.COM follows a modern digital approach with conditional cashback awards and an eWallet-based multi-tenant mobile application without the need of having plastic loyalty cards or collecting old fashioned points.

Optionally, businesses have the option to opt for a white label branded app with their own flows, backend-configurable app and available for download from the app stores.

Richness of wallet-based offers

The business is provided with a broad range of reward offers such as incentives for improving client engagement. Each offer defines a goal that clients should reach in order to earn a monetary award. Every offer type has its own conditions that affect how and when an award will be provided and spent. The fact that the awards are in the form of conditional cashback allow the business to award more, utilize its free capacity and drive sales on slow-moving or specially promoted products.

Businesses can award their clients on sign up, on referral, on birthdays or name days, on profile completeness, based on the purchase amount, based on the purchased products (on white label apps and assuming CRM.COM is integrated to the POS), based on the venue of purchase, the day and/or time of the purchase, on a lottery basis or as a thank you gift.

Targeted and personalized

CRM.COM’s segmentation allows the business to target its audience and provide personalized rewards to specific customer segments, rather than having a flat offer applicable to all. Segments are easily built based on common characteristics such as demographics, buying behavior etc.

Client engagement via notifications and automations

CRM.COM allows the business to interact with its clients via notifications using different channels such as in-app notifications, email or SMS. The content of the notifications can be set up in multiple languages and can include images and links. The notifications can be sent for marketing purposes to promote new products, new store openings, new offers or as part of automations such as sending a notification on a new award or on spend.

Real time business data and performance

The business has the ability to monitor the performance of its stores, offers, customer registrations, awards given, spends performed etc. via graphical dashboards.

Unique rewards experience for the client

The wow experience the clients have with myLoyalty and the business ultra modern rewards scheme allows the business to earn a loyal customer base in zero time.

Clients are able to download the myLoyalty app, available for both Android and iOS and register by providing their contact details. Upon successful registration, they need to register one or multiple bank cards, the ones they will allow use to pay at participating businesses. Participants can then search for your business and join it and have access to your offers and start earning awards. The awards are automatically spent as per the spending preferences that participants define via the app and the awarded money is refunded back into their bank card.

myLoyalty Pricing:

Businesses can join myLoyalty via the below pricing options: