The essence The principle of OTT is enabling to enable customers to make orders order and view an event directly, using their selected device to directly view the event they have ordered. The signals required for streaming the video come directly from the provider and are authenticated via through CRM.COM once an order is placed.
For example, if when a user wants to order orders a movie on their a tablet, the user selects the video and CRM CRM.COM authenticates the user through an account and subscription number . If the authentication is successful, the subscriber receives a token, allowing them to view and sends the user a token for viewing the movie on their the tablet.
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This is required when a VOD and PPV ordering will be or PPV order is executed from a third-party system such as a portal. Further implementation from the third-party is required, to call CRM.COM authentication WEB API with the and provide subscriber details i.e. (subscription number and account). First the The subscriber is authenticated in CRM.COM and then subsequently in the provider, in which case the token will be . The token is sent back to the third-party so that the subscriber can start viewing the movie. |