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This guide is designed to help businesses Merchants understand the myLoyalty solution service and the benefits it offers to them and their clients. The business provides Participating JCC Merchants provide digital rewards/offers in the form of conditional cashback awards rewards to their clients , clients on the other hand who can manage their rewards easily and at any time via the their myLoyalty mobile app.

The myLoyalty solution uses the CRM.COM Rewards software on the JCC platform and is available to any business who uses JCC terminals for its operations.

Why myLoyalty?

myLoyalty allows businesses JCC Merchants to introduce their own reward scheme and mobile app offers at a low entry cost and enables them to engage with their clients, communicate with them and offer them personalized rewards. CRM.COM follows myLoyalty solution uses a modern digital approach with conditional cashback awards rewards and an eWallet-based multi-tenant mobile application without the need of having plastic loyalty cards or collecting old fashioned points.

Optionally, businesses Merchants have the option to opt for a white label branded app with their own flows, backend-configurable app and available for download from the app stores.

Richness of wallet-based offers

The business Merchant is provided with a broad range of reward offers such as incentives for improving client engagement. Each offer defines a goal that clients should reach in order to earn a monetary awardreward. Every offer type has its own conditions that affect how and when an award reward will be provided and spent. The fact that the awards rewards are in the form of conditional cashback allow allows the business Merchants to award reward more, utilize its free capacity and drive sales on slow-moving or specially promoted products.Businesses can award increase sales

Merchants can reward their clients on sign up, on referral, on birthdays or name days, on profile completeness, based on the purchase amount, based on the purchased products ( on white label apps and assuming CRM.COM is integrated to the POS), based on the venue of purchase, the day and/or time of the purchase, on a lottery basis or as a thank you gift.

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Targeted and personalized

CRM.COM’s segmentation Segmentation allows the business Merchant to target its audience and provide personalized rewards to specific customer segments, rather than having a flat offer applicable to all. Segments are easily built based on common characteristics such as demographics, buying behavior etc.

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Client engagement via notifications and automations

CRM.COM allows the business to The Merchant may interact with its clients via notifications using different channels such as in-app notifications, email or SMS. The content of the notifications can be set up in multiple Greek and English languages and can include images and links. The notifications can be sent for marketing purposes to promote new products, new store openings, new offers or as part of automations such as sending a notification on welcome message to a new award or on spendcontact.

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Real time business data and performance

The business Merchant has the ability to monitor the performance of its stores, offers, customer registrations, awards rewards given, spends performed etc. via graphical dashboards.

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Unique rewards experience for the client

The wow experience the clients have with myLoyalty and the business ultra modern rewards scheme allows the business Merchant to earn a loyal customer base in zero time.

Clients are able to download the myLoyalty app, available for both Android and iOS devices and register by providing their contact details. Upon successful registration, they need to register one or multiple bank cards, the ones they will allow use to pay at participating businessesMerchants. Participants can then search for your business and join it and have access to your offers and start earning awardsyour loyalty Scheme. The awards rewards are automatically spent as per the spending preferences that participants define via the app and the awarded rewarded money is refunded back into their bank card.

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myLoyalty Pricing:

Businesses Merchants can join myLoyalty via a competitive pricing: